Minimalistic, tailored, voluminous. With our collection of shirts, you’ll find a fit for every purpose. Discover your favorite through our shirt guide below.

Aiayu proudly presents the 2022 Vol. 1 collection in collaboration with Norwegian model and architect, Iselin Steiro. ‘My Name Is Iselin’ is Iselin’s interpretation of the Aiayu universe – wearing our signature styles her way.

For the second installment of our Aiayu Creatives series, we proudly introduce Sia Hurtigkarl Degel - a multidisciplinary designer from Copenhagen. Read on to learn more about Sia and her special attachment to our Green Gold Project in Mongolia.

We invited a small cohort of creative people to interpret one of Aiayus natural materials and elevate them into art, telling the stories of our sustainable materials through artistry and craftsmanship. For the first installment of the series, we are proud to introduce ceramicist Wilma Nawara, interpreting the natural colours of the llama wool in her beautiful stoneware universe.

Through thoughtful details, elegant fits, and invigorating colours, the 2021 Vol. 1 collection explores the versatility of classic cotton and wool: well-known Aiayu styles re-imagined in fresh colours and elegant fits that are easy to wear, creating effortless everyday outfits that you will return to again and again. Campaign shot by Petra Kleis.

Sometimes when the world seems to spin too fast it is time to find new perspectives, be at ease with yourself, and to explore deeper instead of only going faster. Aiayu 2020 Vol. 2 meets the yearning for attention to detail in the modern world. The campaign to support this speaks volumes of Aiayu’s values of simplicity and sensibility.