The 2022 Vol. 2 collection examines the expressive palette inherent in nature’s own colors. A subtle canvas to create your own personal expression with by mixing minimalistic silhouettes and effectful details. Tactile corduroy, flowy cotton voile, heavy twill, and chunky signature wools allow for a versatile and carefully constructed wardrobe rooted in natural colors that are almost instinctual – calm with a grounding effect.
Aiayu’s collections have always been built around nature’s own palette, as we truly believe that pure and undyed colors are the most beautiful. They are also gentler on both our bodies and the planet.
We are committed to continually increasing the proportion of undyed products in our collections. Not only are undyed colors durable, dynamic, and beautiful, they are also low-impact, which means our undyed styles require a lot less energy and water-intensive processing during production.
Undyed products are non-toxic and biodegradable – the responsible and safe choice for all of us.