Every knitted clutch, woven cotton piece, fluffy pillow or warm sweater is a testament to the time-consuming and skilled craftsmanship that AIAYU celebrates, and this deserves full attention in beautiful surroundings. At the AIAYU Concept Stores, we always have time to tell the story behind a product, and give you a unique experience.

In natural extension of AIAYU’s  strong aestethic and DNA, we have called in the big guns to decorate our stores: Space Copenhagen, who also designed NOMA and the Howard Hotel in NYC, Christine Rudolph, who was a stylist for the NOMA cookbook and the latest Gwyneth Paltrow cookbooks, as well as design studio ‘All the Way To Paris’ for visual identity.

The wrapping part is minimized to care for the environment: our gift band is made out of leftover materials from our cotton production, and we use simple recyclable bags with a signature AIAYU logo. Indulge and shop in good conscious in our AIAYU Stores.

We have opened the doors to our new concept store in Grønnegata 1, in the heart of Oslo. The store houses the entire brand range, consisting of both ready-to-wear, home and loungewear. The new store’s design reflects our luxury brand’s pillar – sustainability – in an intimate, personal and architectural atmosphere. The store concept attracts inspiration from AIAYU’s simple and honest aesthetics that originate from natural materials, whose craft traditions meet Scandinavian elegance.

OSLO – store address:
Grønnegata 1 – 0350 Oslo – Norge
Contact:  +47 90410725 – mail:

opening hours:
Monday – Friday: 10am – 18pm
Saturday: 10am – 16pm
Sunday: Closed


COPENHAGEN – store address:
Store Strandstræde 12a, 1255 Kbh.K.
Contact: +45 2784 0963

opening hours:
Monday – Friday: 11am – 18pm
Saturday: 11am – 16pm
Sunday: Closed